Est. 1987 · Rebranded 2018

MACOSER DIGITAL

MAintenance · COnstruction · SERvices
Now powering the future with world-class digital solutions.

MA

Maintenance

Reliable upkeep and support for every project we touch.

CO

Construction

Building solid foundations — physical and digital.

SER

Services

End-to-end solutions tailored to your unique needs.

From 1987 to the Digital Age

MACOSER was founded in 1987 by Alejandro Herrera Bárcenas with a clear mission: deliver high-quality maintenance, construction, and services to clients who demand the best. For nearly two decades, Alejandro led the company with integrity and dedication, building a reputation that endures to this day.

In 2018, the torch was passed to the next generation. Alejandro's sons and daughter — Russell, Dallin, Neil, Marvin, and Gema Gabriela Herrera Vizuett — took the helm and charted a bold new course.

Under their leadership, the company was rebranded as MACOSER DIGITAL, expanding its expertise to embrace the opportunities of the digital era: from cutting-edge web development to results-driven digital marketing and beyond.

1987

Founded by Alejandro Herrera Bárcenas

2005

Legacy consolidated after nearly two decades of excellence

2018

Rebranded as MACOSER DIGITAL by the Herrera Vizuett family

37+ Years of Experience
3 Core Pillars
5 Family Members Leading
Digital Possibilities

Digital Services

From strategy to execution, we deliver digital experiences that grow your business.

📣

Digital Marketing

Data-driven campaigns across social media, search engines, and email that connect your brand with the right audience and drive measurable results.

  • SEO & SEM
  • Social Media Management
  • Email Marketing
  • Content Strategy
📊

Analytics & Insights

Turn raw data into actionable intelligence. We set up, manage, and interpret analytics to help you make smarter business decisions.

  • Google Analytics Setup
  • KPI Dashboard
  • Conversion Optimization
  • Monthly Reporting
🎨

Brand & Design

A cohesive brand identity that tells your story. From logo creation to full brand guidelines, we make sure your image stands out.

  • Logo Design
  • Brand Identity
  • Graphic Design
  • Visual Storytelling
🤖

Automation & AI

Streamline your workflows and unlock new efficiencies with intelligent automation solutions tailored to your business processes.

  • Marketing Automation
  • Chatbot Integration
  • CRM Automation
  • AI Content Tools
🛡️

Maintenance & Support

Carrying our founding values into the digital world — ongoing care, updates, and support to keep your digital assets performing flawlessly.

  • Website Maintenance
  • Security Monitoring
  • Performance Optimization
  • 24/7 Support

Meet Our Team

A family legacy reimagined for the digital age — united by passion, purpose, and decades of heritage.

Founder & Legacy

Alejandro Herrera Bárcenas

Visionary founder who established MACOSER in 1987 and led the company with unwavering commitment to quality, honesty, and service excellence for nearly two decades (1987–2005).

Russell Herrera Vizuett

Co-Owner & Digital Lead

Dallin Herrera Vizuett

Co-Owner

Neil Herrera Vizuett

Co-Owner

Marvin Herrera Vizuett

Co-Owner

Gema Gabriela Herrera Vizuett

Co-Owner

Ready to Go Digital?

Whether you're starting from scratch or looking to level up your digital presence, MACOSER DIGITAL is here to help. Reach out and let's build something great together.

📧 info@macoserdigital.com
🌐 www.macoserdigital.com